Planning Complexity Assessment
How complex is your TV planning process?
Which inventory types do you buy?
Select all that apply.
How do you buy inventory?
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Which audience approaches do you use?
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Which measurement sources do you use?
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How do you currently manage campaigns?
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Your planning complexity, mapped
An estimate of what your team juggles inside a single campaign today.
Estimates based on the systems, routes and sources you selected. Most agencies underestimate how many disconnected touchpoints sit inside a single campaign.
Every disconnected system adds friction.
Complexity rarely shows up as a single line item. It hides in the hours, the re-keying and the reporting risk that pile up across every campaign.
Re-entering data across systems
The same plan is rebuilt in spreadsheets, decks, portals and reporting tools — by hand, every time.
Increased reporting risk
Manual handoffs mean version errors, broken formulas and numbers that don’t reconcile across reports.
Limited visibility across the campaign
No single view of audiences, delivery and performance across linear, BVOD, CTV and online video.
From many systems to one workflow.
LightBoxTV connects audience planning, inventory discovery, campaign management and measurement into a single operating system for modern TV.
What you get back.
saved per planner, every week — time back for performance and client value.
fewer manual workflow steps by automating planning and reporting.
single source of truth across planning, trading and analytics.
See your workflow, unified.
Book a demo and we’ll map your current TV planning stack onto a single LightBoxTV workflow — and show you exactly where the hours come back.